The group aimed to establish a single recognizable brand across Europe associated with high quality, innovation, and refined comfort. Our task was to create the name, logo, and visual identity. Fenstercraft combines the words “fenster” (German: window) and “craft.” The name sounds solid, evokes German quality, and emphasizes craftsmanship. The logo consists of a stylized inscription and a graphic element based on profile and wood-inspired motifs. Their combination forms a minimalist, modern letter F — a clear professional mark speaking to architects, developers, and construction companies.